Ai4 2025: Brooke Lorenz on Why AI Success Starts with People, Not Models

At Ai4 2025, Brooke Lorenz, Director of Market Research and Insights at DHI Group, Inc., delivered a solo talk titled “Finding the Right Talent in the AI Era,” warning that while companies are pouring millions into AI technology, many are neglecting the human expertise needed to make it work.

Lorenz opened with a scenario familiar to many in the audience: leadership teams eager to “invest more in AI” often focus on data, models, and infrastructure, but overlook the talent required to bring those systems to life. According to industry research she cited, nearly half of companies investing heavily in AI admit they lack the in-house expertise to operationalize it. Meanwhile, AI skills have rapidly become mainstream, appearing in nearly 40% of U.S. tech job postings, yet the supply of experienced practitioners has not kept pace with demand.

She outlined an “AI talent ecosystem” comprising three key groups. The first, “builders,” includes AI researchers, ML engineers, and data scientists — a small, highly competitive pool with long hiring cycles. The second, “orchestrators,” such as AI product managers and automation specialists, bridge business needs and technical capabilities and represent the fastest-growing segment. The third, “enhanced professionals,” includes existing developers, engineers, and even marketers leveraging AI tools like Copilot; this group, she stressed, is an untapped upskilling opportunity often ignored because AI isn’t in their job title.

Location trends in hiring, based on Lightcast labour market data, reveal California leading in total AI job postings but Texas and Minnesota posting the highest year-over-year growth. Demand is also rising beyond big tech, with industries like manufacturing, healthcare, aerospace, and consulting aggressively recruiting AI talent. Lorenz called this a “window of opportunity” for non-tech companies to attract candidates by meeting them where they are and showcasing what makes their organisation unique.

She also highlighted common hiring missteps. These include optimising for static job descriptions instead of evolving skill sets, rushing hiring into 30-day sprints unsuited to top candidates’ decision-making, and over-reliance on AI screening tools that erode trust. Her firm’s survey found 68% of tech professionals distrust fully AI-driven hiring, and nearly half would opt out if given the choice — a notable irony given these roles require AI expertise. Candidates, she noted, are equally likely to use AI in their own applications, creating a “conversation between AI tools” that recruiters must cut through with targeted, human-led engagement.

To win over top AI talent, Lorenz advised transparency about salary ranges, realistic requirements, and clear communication on how AI is used in hiring. Competitive compensation matters, but candidates also prioritise strategic impact, growth opportunities, flexibility, and the chance to work on meaningful projects. Retention hinges on similar factors: clear business impact, ongoing learning budgets, autonomy, and a culture of curiosity and ethical influence.

While some leaders assume they can’t compete with big tech, Lorenz’s research shows 71% of AI professionals are open to roles outside it. Undervalued industries such as manufacturing may have strong differentiators — like job stability — that, if effectively marketed, could give them an edge.

She closed with a reminder that AI strategy “doesn’t start with models; it starts with people.” The way companies hire shapes the teams that drive innovation. In a competitive market, trust and cultural alignment matter as much as technical skill, and the most effective hiring blends technology’s efficiency with the human connection that sustains long-term engagement.

Ai4 2025 Fireside Chat highlights “Women’s Leadership Role in AI Transformation”

The Ai4 2025 conference featured a candid and wide-ranging fireside chat on the future of Women in AI leadership, workplace culture, and inclusion, with Fortune journalist and Most Powerful Women Editor Emma Hinchliffe interviewing Margo Georgiadis, CEO-Partner at Flagship Pioneering and Co-Founder and CEO of Montai Therapeutics. The discussion explored how AI can serve as a partner to amplify human intelligence, productivity, and creativity—and the responsibility leaders have to ensure organizations are adaptive and empowered by it.

Georgiadis, who has held senior roles at McDonald’s, Mattel, and Google, described her current work in life sciences, where Montai Therapeutics is focused on creating small-molecule therapeutics for chronic disease. Despite breakthroughs in treatment, she noted that even among the most severely diagnosed patients, less than half have access to life-transforming medicines, and among all diagnosed patients, access drops below 10 percent. Her company uses AI to reimagine drug discovery, aiming to close that gap.

The conversation shifted to the challenges faced by AI-native startups and enterprise adopters. Georgiadis pointed out the fierce competition among foundation-model companies and AI-focused applications, with long-term survival hinging on becoming the “application of record” in industries like healthcare where user trust is critical. She emphasized that beyond competitive pay, culture is a decisive factor in attracting top talent, particularly women. Environments that empower employees to take creative risks, contribute meaningfully from day one, and feel genuinely valued are more likely to retain high performers.

She shared stories highlighting how culture influences women’s participation in AI, including instances where tone-deaf recruiting approaches alienated top female candidates. Many women, she said, prioritize impact and belonging over compensation alone. Leaders should re-examine recruitment processes, job descriptions, and promotion pathways to counter bias, using AI tools to broaden candidate pools and analyze hiring pipelines for inequities.

Georgiadis stressed that women’s representation in AI leadership is not a diversity box to tick but a business imperative. At a time when AI is reshaping industries, the design and deployment of these technologies must be inclusive to ensure products meet the needs of diverse users. Drawing on examples from her tenure at companies like Ancestry, she underscored the importance of involving varied perspectives in product development and testing to prevent bias—whether in consumer services or specialized B2B applications.

The discussion also addressed the persistent confidence gap in AI adoption. Surveys show that only around 30 percent of professional women feel comfortable with AI, compared to 74 percent of men. Georgiadis argued that closing this gap requires active engagement from the C-suite, with leaders dedicating two to three hours each week to learning about AI, experimenting with tools, and seeking out industry perspectives. She also identified “change integrators”—often women with both domain expertise and the ability to envision and communicate change—as key to overcoming cultural resistance to AI-driven transformation.

For women at earlier career stages, Georgiadis advised seeking environments aligned with their values, using personal networks to evaluate company culture, and being proactive in expressing career aspirations. Leaders, in turn, must recognize that cultural and gender differences influence how employees advocate for themselves and adjust talent management practices accordingly.

Closing the session, Georgiadis reiterated that AI’s true potential lies not in replacing human capability but in augmenting it. Leaders who commit to building adaptive, inclusive organizations will not only unlock greater innovation but also create workplaces where the next generation of AI talent—especially women—can thrive.

Ai4 2025: Perplexity AI’s Tony Wu talks “How We Built AI That Thinks Like a Research Team”

In a solo presentation titled “From Search to Synthesis: How We Built AI That Thinks Like a Research Team,” Tony Wu, VP of Engineering at Perplexity AI, outlined how the company is redefining AI-powered search as a collaborative research experience.

Wu began by introducing Perplexity, a three-year-old San Francisco-based startup with a mission to “rewrite the fabric of the internet” and satisfy global curiosity. The company employs about 250 people worldwide and has built a suite of AI products designed to streamline information discovery and synthesis. Its core Ask product functions as an AI search engine, while Deep Research, launched earlier this year, autonomously explores multiple sources and compiles in-depth reports. Labs, released mid-year, enables users to create dashboards, spreadsheets, and web applications from concept to execution, and the company’s latest release, Comet, is the world’s first browser designed to act as a cognitive partner—helping users think, research, and complete tasks by maintaining context and automating processes.

Wu, a Stanford graduate and former engineer at Uber and OpenAI, leads Perplexity’s AI organisation, which focuses on post-training systems, inference, and machine learning techniques such as ranking and recommendations. Demonstrating the capabilities of Labs, he explained how the product condenses what might normally require 50 Google searches and dozens of hours into a streamlined 10-minute AI-assisted process, such as planning an international trip. With Comet, he said, the aim is to shift browsing from a purely navigational activity to an intelligence-amplifying experience. The browser can summarise articles, assist with tasks like emailing and scheduling, and retain memory across sessions, effectively simulating the workflow of a human research assistant.

Wu positioned these developments within Perplexity’s broader vision of an AI ecosystem that goes beyond answering questions to actively enabling deeper exploration and creativity. This approach reflects a larger shift in the technology landscape—from traditional search engines to intelligent agents capable of partnering with users in complex thinking tasks.

Perplexity’s Comet browser and AI research tools have attracted significant industry attention. Recent coverage includes The Verge’s feature, “Perplexity Just Launched an AI Web Browser,” Lifewire’s “This New AI Browser Could Finally Fix the Internet’s Biggest Headache,” and ITPro’s analysis, “A Threat to Google’s Dominance? The AI Browser Wars Have Begun.” These reports highlight how Perplexity is positioning itself as a serious contender in the emerging battle for the next generation of AI-enhanced search and browsing.

Robert Fletcher, CEO and Editor-in-Chief at CIJ EUROPE, is attending the event to cover the latest AI innovations, conduct interviews, and participate in panel discussions. His reports will appear in CIJ EUROPE’s August coverage and the Q3 issue of CIJ EUROPE magazine, bringing insights from Ai4 directly to the publication’s readership across the real estate and business sectors.

Ai4 2025: Tengyu Ma outlines the future of retrieval-augmented generation for enterprise AI

The afternoon session of Ai4’s opening day turned to the technical frontier of enterprise AI, as Tengyu Ma, Chief AI Scientist at MongoDB and Assistant Professor of Computer Science and Statistics at Stanford University, delivered a keynote titled “RAG in 2025: State of the Art and the Road Forward.”

Ma began by framing the problem: while large language models (LLMs) and agentic systems have driven much of the recent AI wave, their effectiveness in enterprise settings is limited without access to proprietary data. “Off-the-shelf models are trained on public data,” he explained. “They’re brilliant, but they don’t know your data—and that’s where your competitive edge lies.”

He outlined three common approaches to integrating enterprise data with AI:
• Naïve concatenation, where all data is fed into a model’s prompt, offering completeness but at high computational cost.
• Fine-tuning, which “burns” knowledge into model parameters, useful for well-curated datasets but costly and inflexible.
• Retrieval-Augmented Generation (RAG), which selectively retrieves relevant information before passing it to the model—a method Ma advocates for as reliable, modular, and cost-effective.

MongoDB’s role, he said, is to act as both “the library and the librarian,” integrating database storage with high-quality AI-powered retrieval. By tightly coupling retrieval capabilities with the database layer, MongoDB enables LLMs to access only the most relevant data, improving accuracy and reducing hallucination.

Ma delved into the technical underpinnings, from domain-specific embeddings—specialized for areas like code, finance, or law—to hybrid search techniques that blend keyword and vector search. He highlighted MongoDB’s work on automating “chunk enrichment,” ensuring that contextual information is preserved when documents are split into smaller pieces for processing. This automation, he noted, removes a major bottleneck for developers and boosts retrieval accuracy.

He also stressed the importance of controllability. Using the example of a search query for “Jaguar” that returns both animal and automobile results, Ma argued that retrieval systems must incorporate user-defined preferences. MongoDB’s approach allows these preferences to be expressed in natural language, much like a system prompt for an LLM, without requiring complex fine-tuning.

Performance benchmarks, he said, show measurable improvements in accuracy and relevance across both public datasets and real-world customer scenarios.

Ma closed with a vision for the future of RAG: “The goal is to make retrieval simpler, more automated, and more controllable—so you can focus on your data and your domain, and let AI do the heavy lifting.”

The session reinforced RAG’s growing role as a bridge between powerful general-purpose AI models and the proprietary data that enterprises rely on, with MongoDB positioning itself as a central player in this evolving stack.

Robert Fletcher, CEO and Editor-in-Chief at CIJ EUROPE, is attending the event to cover the latest AI innovations, conduct interviews, and participate in panel discussions. His reports will appear in CIJ EUROPE’s August coverage and the Q3 issue of CIJ EUROPE magazine, bringing insights from Ai4 directly to the publication’s readership across the real estate and business sectors.

Ai4 2025 opens with call for ethical AI in classrooms

The opening day of Ai4 2025 featured a keynote conversation on the profound implications of artificial intelligence in public education, led by Randi Weingarten, president of the 1.8-million-member American Federation of Teachers (AFT). Interviewed by Jason Abbruzzese, assistant managing editor at NBC News, Weingarten addressed both the promise and perils of AI in America’s classrooms, urging proactive safeguards in the absence of federal regulation.

Weingarten described the arrival of ChatGPT in late 2022 as a watershed moment for educators. “Our world just completely changed,” she said, recalling early discussions within the AFT about whether AI would be a fleeting trend or a transformational technology on par with the printing press. Rather than retreat, the union chose to engage directly, launching the AFT AI National Institute with $23 million in funding from Microsoft, OpenAI, and Anthropic.

The Institute, based in New York City, aims to develop practical guardrails for safe, ethical, and responsible AI use in education, while ensuring teachers remain “in the driver’s seat.” Weingarten emphasized that with no national guidelines, educators themselves must shape how AI is integrated into learning while protecting students’ privacy and fostering critical thinking.

Weingarten pointed to collaborative efforts between educators and developers, including a symposium in Chicago where teachers provided real-world feedback to Microsoft engineers. “If we could put developers and educators together, we could start finding ways where AI was really helping educators do their jobs and helping society,” she said.

Teachers’ concerns, she noted, extend beyond plagiarism to the erosion of critical thinking skills, data privacy risks, and the potential for over-reliance on technology. However, she also highlighted innovative classroom applications, such as using AI to support read-aloud exercises for special needs students, enabling more personalized attention.

The conversation turned to broader policy issues, with Weingarten warning against the creation of a “surveillance state” and drawing parallels to the unchecked spread of social media. She criticized the lack of federal investment in AI education initiatives and predicted that regulatory measures would likely emerge at the state level.

On partnerships with technology firms, Weingarten said the AFT is working on baseline data privacy agreements, stressing that companies must align with educators’ role as “in loco parentis” for students.

When asked about her personal use of AI, Weingarten said she employs ChatGPT and Copilot as research tools and for drafting recommendation letters—always editing them herself. Her closing message to the room of technologists was clear: “Build for a future of creativity, freedom, justice, and a society that works for all. Build as if you are building for your own children and for their futures.”

The keynote set a tone for the conference that balanced optimism about AI’s potential with a call for vigilance, collaboration, and a human-first approach to education technology.

Robert Fletcher, CEO and Editor-in-Chief at CIJ EUROPE, is attending the event to cover the latest AI innovations, conduct interviews, and participate in panel discussions. His reports will appear in CIJ EUROPE’s August coverage and the Q3 issue of CIJ EUROPE magazine, bringing insights from Ai4 directly to the publication’s readership across the real estate and business sectors.

AI jailbreak experiment reveals frontier models can produce deadly explosives blueprints

An experiment conducted by Lumenova AI has revealed that most leading frontier AI models can be manipulated into producing detailed, step-by-step blueprints for CL-20, one of the most powerful non-nuclear explosives in existence. The findings raise urgent questions about the safety, alignment, and governance of advanced AI systems as they become more capable and widely deployed.

The test involved a two-stage jailbreak process designed not only to bypass the models’ safety mechanisms but also to push them into generating content with immediate and severe real-world danger. Unlike most AI safety benchmarks, which stop at the point of a jailbreak’s success, Lumenova’s researchers measured the harm potential of the actual output.

One of the models tested—Claude 4 Sonnet—was the only system to refuse the request at the initial prompt. Every other model generated the dangerous instructions without protest. In one case, Grok 3 produced the blueprints but resisted admitting that it had been successfully jailbroken, suggesting a deeper and more troubling issue: non-cooperative behavior when questioned about its own alignment failure.

The implications are stark. If an AI model can be persuaded to produce detailed plans for manufacturing a high-energy explosive, similar techniques could be adapted for malicious purposes in other domains. Lumenova warns that attackers could use comparable methods to develop custom malware, launch sophisticated phishing campaigns, or generate instructions for disabling critical infrastructure.

The researchers concluded that ensuring AI safety requires more than the ability to block harmful prompts. Systems must also be capable of self-reflection, detecting when they have been manipulated, and cooperating with human oversight to correct unsafe behavior. The Grok 3 example illustrates the danger of models that conceal or deny misalignment, as such traits could hinder containment efforts during a security breach.

To mitigate these risks, Lumenova recommends organizations adopt more comprehensive safeguards. These include regular controllability assessments to measure a model’s susceptibility to manipulation, training teams to detect non-cooperative AI behaviors, and improving intent detection systems that can flag hidden malicious goals in user requests. They also call for cross-platform defensive standards, noting that the same jailbreak technique was effective across multiple different models.

The report concludes that the stakes extend far beyond hypothetical risk. The experiment demonstrated that powerful AI systems, if not properly aligned and governed, can be coaxed into generating content that poses an immediate physical danger. As frontier AI becomes more deeply integrated into business and society, Lumenova argues that preventing such catastrophic misuse must be treated as a foundational principle of responsible AI deployment—before these systems are unleashed at scale.

Source: Lumenova AI

Businesses struggle to turn AI projects into profits, report finds

A new report, From AI Projects to Profits, reveals that while artificial intelligence adoption is accelerating across industries, many organizations remain unable to translate pilot projects into sustained commercial returns. The findings highlight a persistent gap between experimentation and enterprise-wide value creation, underscoring the need for clearer strategies, scalable architectures, and disciplined execution.

The study notes that over the past five years, businesses have increasingly invested in AI proof-of-concepts, yet a significant proportion fail to advance beyond the pilot phase. Common barriers include a lack of alignment between AI initiatives and core business objectives, insufficient integration with existing systems, and underdeveloped capabilities for change management.

Even among organizations that have moved past experimentation, profitability remains uneven. Those achieving measurable returns typically share certain characteristics: executive-level sponsorship, cross-functional collaboration between business and technical teams, and an emphasis on solving well-defined, high-impact problems. Scalable data infrastructure and robust governance processes are also cited as critical enablers.

The report emphasizes that successful AI monetization requires more than technical excellence. Commercial success is tied to the ability to embed AI into products, services, and operations in ways that directly drive revenue growth, cost savings, or customer satisfaction. Companies that view AI as a “business transformation” initiative rather than a series of isolated technology projects tend to achieve faster and more consistent payoffs.

Sector-specific insights reveal varying maturity levels. Financial services and retail are among the leaders in moving from pilots to profit, often due to established analytics cultures and clearer use cases. In contrast, manufacturing and public sector organizations face longer timelines due to complex legacy systems and regulatory constraints.

The report concludes with a call to action for businesses to shift their focus from proof-of-concept to proof-of-value. By grounding AI efforts in measurable business outcomes, investing in scalable operating models, and fostering a culture of adoption, organizations can turn AI from a promising experiment into a sustainable driver of profitability.

Source: IBM

AI investments soar, but agentic AI adoption lags, EY survey finds

Organizations across the United States are sharply increasing their spending on artificial intelligence, yet adoption of advanced “agentic” AI systems remains slow, according to the latest EY US AI Pulse Survey. The research highlights a widening gap between the enthusiasm for AI’s potential and the practical reality of integrating it into business operations.

The survey of 500 senior executives found that 21 percent of organizations have already committed $10 million or more to AI initiatives, up from 16 percent a year ago. More than a third expect to match or exceed that level of investment in the coming year. Despite this surge in spending, only 14 percent of respondents reported that agentic AI—systems capable of operating autonomously within set objectives—has been fully implemented in their workflows.

The findings show that AI investments are delivering returns for most companies, with 97 percent of those deploying the technology reporting positive ROI. Businesses allocating at least five percent of their budgets to AI tend to outperform their peers in technology upgrades, customer satisfaction and cybersecurity measures.

While large-scale deployment of agentic AI remains rare, a third of surveyed organizations have begun using it in targeted areas, such as customer support, IT efficiency and cybersecurity. Many executives see even greater potential ahead, with nearly three-quarters believing agentic AI could eventually manage entire business units. However, significant obstacles remain, including cybersecurity risks, data privacy concerns, a lack of clear regulations and the absence of internal governance policies.

Human oversight remains a priority for the vast majority of leaders, with 89 percent insisting it must be maintained in AI operations. To support responsible adoption, 64 percent of organizations plan to increase investment in employee training next year, aiming to address both governance concerns and fears of job displacement.

Dan Diasio, EY Global Consulting AI Leader, said the technology’s transformative potential is clear, but the challenge lies in implementation. “AI agents can revolutionize the way we work,” he noted, “but business executives are grappling with the tension between their awe of AI’s potential and the complexity of integrating it meaningfully into their organizations.”

The report concludes that while investment momentum is strong, the road to broad and effective adoption of agentic AI will depend on building trust, ensuring ethical oversight and embedding the technology into processes in ways that deliver measurable business value.

AI Agents set to redefine enterprise automation, Deloitte report finds

A new report from the Deloitte AI Institute outlines how autonomous AI agents are emerging as the next major evolution in business process automation, offering capabilities that surpass traditional robotic process automation (RPA) by adding contextual reasoning, adaptability, and autonomous decision-making.

For over a decade, RPA has helped organizations increase productivity by automating repetitive, rule-based tasks. While effective for structured processes, RPA struggles with unstructured data, shifting conditions, and complex decision-making. Deloitte’s research argues that AI agents, powered by generative AI, can overcome these limitations by dynamically learning, planning workflows, and executing tasks in real time—interacting not only with systems and data but also with humans and other AI agents.

Rather than replacing RPA, the report recommends a hybrid approach. RPA can continue to handle high-volume, structured tasks, while AI agents manage complex, variable, and language-dependent work. This combination allows businesses to extend automation into previously unreachable areas while maintaining cost efficiency and operational stability.

Practical examples include onboarding processes, system integrations, compliance monitoring, and invoice processing. In each case, AI agents can interpret unstructured information, adapt to new formats without manual reprogramming, resolve exceptions autonomously, and learn from repeated patterns—reducing manual oversight over time.

The report identifies three stages in the evolution of AI agent capabilities:
• Now: Context-aware automation and personalized processes.
• Next: Multiagent systems capable of collaborative decision-making and process optimization.
• Future: Generalist AI systems with cross-domain intelligence and autonomous strategic planning.

Deloitte advises organizations to adopt a phased strategy—enhancing RPA with AI agents now, selectively replacing processes as capabilities mature, and preparing for fully agent-managed ecosystems. Companies without existing RPA systems may even bypass traditional automation entirely, building adaptive, AI-first automation frameworks from the ground up.

With multiagent AI solutions expected to become viable within 6–12 months, Deloitte positions AI agents as a transformative force in enterprise operations, capable of delivering smarter, more flexible automation while freeing human workers for higher-value, strategic roles.

Soul Tech emerges as a new frontier for preserving human wisdom in the age of AI

A new white paper from Reflekta introduces “Soul Tech” – a category of human-centered AI designed to preserve and share the essence of individuals across generations. Built on advances in artificial intelligence and voice-driven interfaces, Soul Tech aims to transform personal stories, values, and lived experiences into interactive digital legacies that can comfort, educate, and connect people long after a loved one has passed.

The report warns of a “quiet crisis of memory” as more people die each year than ever before – an estimated 62 million in 2024 – taking with them vast, irreplaceable archives of human experience. Surveys cited show 74% of Americans regret not learning more about their relatives, and nearly half wish they had recorded conversations with loved ones who are no longer alive. Reflekta’s technology seeks to address this loss by creating AI avatars and interactive archives that capture a person’s voice, personality, and wisdom.

Research presented in the white paper highlights the benefits of preserving life stories. Children who know their family histories tend to have higher self-esteem and resilience, while older adults participating in life review or “Dignity Therapy” experience improved mood and reduced depression. For the bereaved, digital legacies can help maintain a “continuing bond” with the deceased, easing grief and fostering emotional resilience.

Originally part of a niche “grief tech” and “memory tech” sector, the concept has broadened. Soul Tech now encompasses identity building, intergenerational learning, cultural preservation, and ongoing emotional support. Potential applications range from dementia care to classroom history projects, with the technology envisioned as a dynamic, interactive medium rather than a static archive.

The report also addresses ethical challenges, including consent, authenticity, and data security. It warns against allowing AI personas to evolve in ways that misrepresent the original individual and calls for transparency when responses are extrapolated beyond known facts. Reflekta positions itself as an industry leader with an “Ethical by Design” approach, emphasizing empathy, privacy, and user control.

If guided by robust safeguards, the authors argue, Soul Tech could become a significant cultural and technological shift – one where the stories and wisdom of ordinary people are preserved as part of humanity’s collective heritage, enriching both future generations and the AI systems that will serve them.

Reflekta’s platform, which attracted thousands of users within days of launch, allows families to “reconnect with the voices of those you love” through emotionally intelligent, interactive memory archives. The company frames its mission as transforming grief into connection and ensuring that in the AI era, human content remains central.

front page info
LATEST NEWS