The German retailer Lidl continues to invest in Romania and announces an expansion plan of over EUR 285 million for 2026, dedicated exclusively to the expansion of the national network with over 40 new stores.
The budget is 56% higher than the one allocated in 2025 and supports the acceleration of growth plans at the national level.
“The fact that our expansion plan for 2026 has a budget 56% higher than last year reflects Lidl’s confidence in the potential of the local market and our commitment to offering Romanians high-quality products at unbeatable prices. We continue to invest in our relationship with our customers, maintaining our relevance and coming even closer to them and their needs. We are and will remain a store present in people’s daily lives, not only through our products that we find on the tables and in the refrigerators of millions of Romanians, but also through the added value we offer in communities. The inauguration of over 40 new stores will contribute to the local economy and the development of the entire supply chain, by creating new direct and indirect jobs,” said Alberto Chueca, CEO of Lidl Romania.
The stores that will be inaugurated in 2026 will be both large units, with sales areas between 1,400 and 1,700 sqm, and more compact units, of approximately 1,100 sqm.