Tuesday, 15 September 2026
The Concept, an integrated real estate consultancy and brokerage platform operating in Romania and Poland, announces the appointment of Vladimir Pilca as CEO.
His mandate will focus primarily on strengthening the company’s operations in Romania, expanding its portfolio of projects and clients, growing its business in Poland, and preparing the company’s entry into new regional markets. At the same time, Vladimir Pilca will oversee the executive team and the implementation of the performance objectives established at group level.
Under the new leadership structure, Daniel Tudor, the company’s Founding Partner, will take on the role of President of the Board, focusing on strategic direction, the development of institutional partnerships, and supporting the group’s regional expansion.
To date, the company has provided advisory services for the commercialization and investment positioning of more than 130 residential developments, comprising over 6,000 apartments.
“This appointment does not represent a change in direction, but rather the natural evolution of an organization that has reached a higher level of complexity. The Concept already has clear processes, measurable objectives, an established management team, and a proven operating model across relevant projects. Vladimir brings the experience required to scale this platform, maintain operational discipline and execution quality, and, at the same time, accelerate the company’s expansion in Romania and across the region,” said Daniel Tudor, President of the Board & Founding Partner, The Concept.
