Dutch retailer Action opens stores in the Capital and Cluj

Action, one of the largest European discount retailers, continues its expansion and enters the Romanian market with new stores in Bucharest and Cluj. The company is now in the process of recruiting employees for these units.

Action has a portfolio of over 6,000 products in 14 different categories. Their range includes everyday essentials, such as cleaning and sanitary products, but also other types of useful items. A distinctive aspect is the price: more than two-thirds of Action’s products cost under 2 euros.

Founded 30 years ago in Enkhuizen, the Netherlands, Action has expanded rapidly, becoming one of the largest non-food discounters in Europe. The retailer has over 2,600 stores in 12 countries and over 72,000 employees from 159 nationalities.