Saturday, 11 July 2026
PRIMESTAR Group has acquired a serviced apartment property in Berlin City West from the insolvency proceedings of Revo and will rebrand it as June Stay Berlin from September 2026.
The property, located on Goethestraße in the Charlottenburg district, was previously operated as Townhouse Berlin and comprises 47 serviced apartments. It will become PRIMESTAR’s third June-branded property in Berlin and the second addition to the platform in 2026, following the opening of June SIX Salzburg – A Tribute Portfolio Hotel in March.
The acquisition forms part of the expansion of PRIMESTAR’s June hospitality platform, which combines boutique hotels, extended-stay accommodation and flexible workspaces under the June SIX, June Stay and WorX brands.
June Stay Berlin will complement the existing June SIX Berlin City West and will operate alongside the planned June SIX & Stay Warschauer Platz development, which is expected to provide around 350 keys.
PRIMESTAR plans to invest in the property through a phased refurbishment and rebranding programme that will include upgrades to the building, integration of the group’s operating systems and implementation of its digital guest platform. The property is scheduled to begin operating under the June Stay brand on 1 September 2026.
The June Stay concept targets guests seeking longer stays by combining apartment-style accommodation with digital services, including mobile check-in, AI-supported guest assistance and app-based in-house services.
According to PRIMESTAR, the acquisition also demonstrates its strategy of repositioning existing hospitality assets through refurbishment and operational integration.
The transaction was advised by Hogan Lovells and Marc P. Werner.
