€130m Branded Residences Scheme Linked to Versace Ceramics Advances in Bucharest

27 April 2026

A high-end residential project developed in collaboration with Versace Ceramics is underway in the Romanian capital, with total investment estimated at around €130 million.

The scheme, known as Edition 1011, is being delivered by Ten Eleven Development, led by entrepreneur Constantin Iacov. It will comprise 419 apartments, with full completion targeted for the end of 2028.

Located on a 13,500 sq m site between Șoseaua Fabrica de Glucoză and Bulevardul Dimitrie Pompeiu, the project sits within one of Bucharest’s established office submarkets. The development is designed to provide access to both thoroughfares and to nearby business, retail and education facilities.

Construction began in February, with RCTI Company, part of the Impact group, acting as general contractor. According to the developer, excavation works exceeding 45,000 cubic metres have been completed, with foundation and structural works currently in progress.

The project is positioned as a branded residences scheme, with Versace Ceramics involved in the concept and interior design elements. Materials from the brand are planned to be used across residential units and common areas, alongside products from other suppliers including Gessi, Weitzer Parkett and Mirage.

“The Edition 1011 Featured by Versace Ceramics is Romania’s first branded residences statement. The continuous collaboration with Versace Ceramics across the entire concept — from each residence to the lobby and leisure areas — has given rise to a collection that places Bucharest on the international map of residential exclusivity. We are not building just another Bucharest address. Square metres are universal. Signature is not,” said Constantin Iacov.

The development will include a range of unit types, from studios to larger apartments, alongside shared amenities such as a concierge-served lobby, private club facilities, a semi-Olympic indoor pool and a spa and wellness area.

The project is being developed to nZEB standards and is undergoing BREEAM certification.

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