Auchan to open new hypermarket in RIVUS Cluj-Napoca project

Auchan, one of the strongest players on the food retail market, is preparing a new hypermarket concept spanning more than 6,000 sqm for RIVUS Cluj-Napoca, featuring an innovative format, adapted to the central location and the vision of the mixed-use project.

Auchan is a long-standing retail partner of IULIUS, being present in most of the group’s projects: Palas Iași, Iulius Town Timișoara, Iulius Mall Suceava and Iulius Mall Cluj, as well as Family Market Bucium and Family Market Miroslava.

“RIVUS is a regional scale project and our largest investment to this date. We built a wonderful partnership with Auchan as early as 2007, when our collaboration was also based in a project in Cluj-Napoca, namely Iulius Mall. We are delighted that RIVUS project will include an Auchan hypermarket, based on our successful previous collaboration and the partner’s capacity to develop customized concepts, in line with the values and requirements of our projects, as was the case for Palas Iași back in 2012, where they opened the first Auchan City format in Romania, with excellent performances. The Auchan hypermarket in RIVUS will have a new format, tailored to the premium concept of the project, for which we are preparing a complete mix, with regional and national premieres not only in the retail segment, but also in terms of the leisure, cultural, entertainment and edutainment offer,” said Oana Diaconescu, Head of Leasing Retail IULIUS.