Saturday, 15 March 2025
Private equity firm PAI Partners has entered into a strategic partnership with Motel One, acquiring an approximately 80% stake in the European budget design hotel chain. This move aims to support Motel One’s international expansion while maintaining its core identity.
Motel One, established in 2000, has grown to operate 99 hotels across 13 countries, including the UK, France, and the US, attracting over 10 million guests in 2024. The company is recognized for offering affordable accommodations in prime city locations with high-end design. Recently, Motel One launched a new lifestyle brand, The Cloud One Hotels, with properties in New York, Hamburg, Düsseldorf, Prague, and Gdańsk.
Following the transaction, founder Dieter Müller will continue as Chairman and will also focus on developing the company’s real estate division, which had been previously separated to support future growth.
PAI Partners brings extensive experience in the hospitality sector, having previously invested in brands such as B&B Hotels, Roompot, and European Camping Group. The firm aims to leverage this expertise to accelerate Motel One’s growth trajectory.
The completion of the transaction is subject to regulatory approvals and is anticipated in the second quarter of 2025.
