The Austrian group Supernova announces that, at the end of this summer, the Romanian brand La Cocoș will open in the Supernova Pitești shopping center. The Romanian retailer will take the place of the Carrefour hypermarket.
Starting with December 2024, a consortium of financial investors formed by the European Bank for Reconstruction and Development (EBRD), Morphosis Capital and CEECAT Capital entered the shareholder structure, acquiring a 56% stake and providing a vital infusion of capital to support the opening of 12 more stores.
Their goal is to reach the EUR 1 billion sales threshold in the next 5 years. Currently, La Cocoș operates four stores: two in Ploiești, one in Bucharest and one in Brașov.