Catella APAM Announces Senior Promotions Across Leadership and Asset Management Teams

Catella APAM has announced three senior promotions within its UK real estate investment and asset management business, with Victoria Morgan appointed Director and Rhys Williams and William Grenfell promoted to Senior Principal.

Morgan joins the company’s senior leadership team alongside founder and Executive Director Simon Cooke and Managing Director Melissa Baldwin. She will continue overseeing the firm’s £1.6 billion portfolio while maintaining responsibility for client relationships and contributing to the strategic direction of the business.

Having joined the company in 2023, Morgan initially led asset management for the southern region before taking responsibility for the firm’s UK-wide asset management operations. Her experience includes roles at CapitaLand and M7 Real Estate, where she managed large-scale commercial portfolios across multiple asset classes including industrial, logistics and offices.

Since joining Catella APAM, Morgan has overseen the integration of the company’s asset and portfolio management teams. The combined platform now manages approximately 5.4 million sq ft across residential, retail, office and industrial assets.

William Grenfell, who joined the firm in 2015, oversees the asset management mandate for Danish pension fund Britannia Invest A/S, including the redevelopment of the One Friary office scheme in Bristol. Rhys Williams, with the company since 2014, leads the mandate for the Greater Manchester Pension Fund, managing a mixed-use portfolio that includes retail, industrial and heritage assets across the UK.

In their new roles, both Grenfell and Williams will take on expanded responsibilities across client management, business development and team leadership within the asset management division.

Commenting on the promotions, Simon Cooke said the appointments reflected the company’s focus on developing talent internally and recognised the contribution each individual had made to the business and its clients.

Victoria Morgan said she looked forward to helping shape the next phase of growth for the company and highlighted the progress made in building an integrated asset management platform.

Left to right: Rhys Williams, William Grenfell, Victoria Morgan