Tuesday, 9 December 2025
Art-Invest Real Estate has purchased the 25hours Hotel at MuseumsQuartier in Vienna from a joint venture of JP Immobilien Group and WertInvest. The acquisition, carried out for one of the firm’s institutional fund vehicles, expands Art-Invest’s hotel holdings in the Austrian capital. The property is leased long-term to KNSA Hospitality, which operates it under the 25hours brand via Ennismore.
The hotel comprises 216 rooms, including 34 suites, and features a circus-inspired interior design. Amenities include the Ribelli restaurant, the rooftop bar Der Dachboden, meeting rooms, and a wellness area with sauna, steam bath and fitness facilities. The property was originally built in 1971 and converted into a hotel in 2013 after serving as a student residence.
Located beside the MuseumsQuartier in Vienna’s seventh district, the hotel benefits from a central setting near cultural institutions, Mariahilfer Strasse, and the historic first district. Art-Invest stated that the acquisition aligns with its strategy of investing in hotels in major European cities and destinations with strong tourism demand.
Dr. Peter Ebertz, Managing Director and Head of Hotels at Art-Invest Real Estate, said: “With the acquisition of the 25hours Hotel at MuseumsQuartier in Vienna, we continue our strategy of investing in hotels in European metropolitan areas and sought-after leisure destinations. Thanks to its broad target group the 25hours Hotel has proven its resilience and offers attractive upside potential in the future. Our goal is to further expand our investments in lifestyle hotels in European cities with strong leisure demand.”
Mark Leiter, Managing Director and Head of Vienna at Art-Invest Real Estate, commented: “This acquisition highlights the importance of the Vienna hotel market for our growth strategy. The location in the cultural center of the city and the hotel’s unique concept make this investment a valuable addition to our portfolio.”
Daniel Jelitzka, Owner and Managing Partner at JP Real Estate, noted the significance of the asset for the company: “The 25hours Hotel at the MuseumsQuartier is particularly meaningful to us – it was our first hotel investment in 2003 and marked an important step in establishing our hospitality division. This property has shown us the strength that lies in bold concepts, strong partners and exceptional locations, and it has helped shape our position as hotel developers.”
Michael Tojner, Owner and Managing Partner of WertInvest, added: “We are pleased to have found a solid buyer for our property in Art-Invest Real Estate. This unique asset, together with its innovative operator and operating concept, demonstrates that real estate transactions remain possible even in a challenging market environment.”
The transaction was completed as an asset deal; the purchase price was not disclosed. Art-Invest Real Estate intends to hold the property long-term. Legal, tax, technical and commercial advisors for both sides included Barnert Egermann Illigasch Rechtsanwälte, TPA, Delta Managing & Consulting Engineers, MRP Consult, Wolf Theiss, Oterea and JP Hospitality Advisory. Eastdil Secured acted as broker.
