CIJ.World > Retail > 比帕（Bipa）是德国巨人雷韦（Rewe）的一部分，准备进入罗马尼亚

比帕（Bipa）是德国巨人雷韦（Rewe）的一部分，准备进入罗马尼亚

21 August 2025

Rewe集团于2001年凭借Penny Discount超市连锁店进入罗马尼亚，还将将其BIPA药房品牌带入当地市场。 Bipa Romania Drogherie Company已经在招聘

. Bipa将自己定位为销售护理，美容和健康产品的低价商店的连锁店。 BIPA在罗马尼亚市场上的直接竞争对手是德国零售商DM

. Bipa在奥地利拥有500多家药店和克罗地亚的139家商店。 REWE集团在本地经营400多家一分钱商店，约有7,500名员工
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